Maplewood Covenant Business Why Customer Reviews Are So Important to Your Marketing and Branding

Why Customer Reviews Are So Important to Your Marketing and Branding

The right marketing strategy will allow you to boost your services and products to local and global audiences very effectively,communicating the right message to the right people. Every local and national brand with a great story to tell deserves an attentive audience to say it to. However,even as you & your company have done no wrong,there will always be the inevitable naysayer who will spout their feelings all over your social media,whether it be out of a feeling that it’s just not “enough,” or out of jealousy for success. These could turn off the potential audience you want to target,no matter how attentive they are. Here’s how to combat unfair negative reputation and build a strong wall of defense that ensures the solidity of your brand online,especially inspired by the way Clint Arthur has become famous for teaching his students how to do so.

Brands need a powerful and economic platform to take action with their consumers. As new ways of communicating,pulling,and reaching customers leads develop,so do strategies that are equally modern.No matter what business you are in,you require a website,and it must be a superior one that convinces people that YOU are the go-to person in your industry. Writing profiles of your perfect customer allows you to find services and products that are best fit for them and market them to them more effectively — and it is especially vital to constantly seek their feedback on their experience with you and how you’ve served them.

You may not know how to utilize it to actually increase sales and income,once you have a customer profile.No worries: one easy way to do that is to feature their feedback prominently on most-viewed areas of your website.Promotional campaigns can gain from a public relations professional such as Clint Arthur who knows how to mold your reputation and image in an excellent way.

Consider,also,what people see when they Google you. Install Google Search Console on your website and let it collect data for a while. This will give you a great overview of what key phrases people are using to search for you organically on Google,so you can see what the search results look like on these phrases,and see if there is any prominent negative result that needs to be combatted with an SEO reputation management campaign.Great reviews will attract new consumers and help your business stand out among your competitors,so be sure to feature them in external SEO marketing materials just as prominently as you want to do your website. It is well worth the time it takes to set up.

Positive reputation will create even more happy customers who are eager to support your establishment for years to come.When you see the value of customer attention to an organization then you can start to apply the proper resources to your customer service section.

Too lots of marketing firms make huge promises,but are not able to move through after you start with them. Naturally,you want to veto a marketing agency by public customer feedback and reviews of their services. This is a great chance for you to compare companies who have a solid reputation marketing strategy,vs. those that don’t. The most successful companies will most likely be excellent at showcasing their customers speaking of great experiences. This is the kind of reputation strategy you want to model YOUR own brand after,and that’s the kind that has taken to very well as a professional entrepreneur.

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Strategies for Debt NegotiationStrategies for Debt Negotiation

Sometimes the inevitable happens: No matter how cautious and organized you’ve been,you’re going to fall behind on your bills. Whether it’s because of a job loss,increased bills,or something completely unexpected,there are many reasons why you might fall behind on debt payments. When this happens,good money management might help you get back to financial security. However,this isn’t always the case and sometimes more drastic actions are needed. To avoid severe consequences,it would be wise to begin negotiation efforts with your creditors.

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Strategies for Debt Negotiation

When money management isn’t enough to get the bills paid in their entirety,then it’s time for debt negotiation. This will allow you to lower the overall amount due if your creditor approves. Properly approaching debt negotiation discussions increases the likelihood that the creditor will agree to your request.

1.Prioritize your debts.If you are going into debt negotiation for multiple accounts,you’ll generally want to eliminate the lowest balances first. However,there are exceptions and certain types of debt are more important than others. For instance,you should always make a good effort to pay your mortgage over a credit card bill,if you ever have to decide between the two.

2.Double-check your ability to pay.There’s nothing worse than making an offer to your creditor for debt negotiation,having it approved,then realizing that your offer is still too much for you to bear. By double-checking your ability to pay,you’re ensuring that your negotiation actually works for you.

3.Don’t get emotional.While you’ll want to explain why you’re facing financial hardships (job loss,medical expenses,etc.) avoid telling them your life story. Your creditors don’t have a lot of sympathy and are ultimately looking at the bottom line.

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4.Brag about your money management.If you’ve made a good faith effort to pay all your bills,be sure to mention your payment history and the clear effort you’ve made! This will make it easier during the debt negotiation process.

5.Consider mentioning bankruptcy.If you’re considering bankruptcy,then mention it or hint that you’re considering it. A bankruptcy means that you’ll be discharged of the debt and that the debt is now the loss of the creditor. The creditor would rather lose some money through debt negotiation than the entire amount through bankruptcy.

6.Save money before debt negotiation.You’ll want to practice good money management by saving enough cash to make a payment before you begin the debt negotiation process. However,do not stop making your current payments! Instead,save enough so that you can make a payment right away. Creditors are more likely to settle if a fund can be immediately transferred.

7.Record the phone call.Consider recording the phone conversation. Recording the conversation – and letting the debt collector know you’re recording it – is a great way to keep them in line. Furthermore,you also have a record of the phone conversation!

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What Questions Should I Ask My AccountantWhat Questions Should I Ask My Accountant

Questions to Ask Your Accountant Each MonthTax Questions to Ask Your Accountant …

Exclusively depending on free or inexpensive online small-business accounting tools rather of investing the services of a trained expert accountant can be a pricey error that entrepreneurs make all frequently. Do not be one of them. Springing for a CPA firm can be worth every extra penny you spend,says ff Venture Capital primary monetary officer Alex Katz.

Ask When Hiring an Accountant ...4 Questions to Ask Your Tax Accountant

And we question most barebones digital accounting options could bring red flags like these to your attention as effectively as an accountant. When you do buy the services of a trustworthy accountant,it is essential to understand what to ask and when– not just to be sure you’re getting your money’s worth,however also to ensure he or she assists you do what’s finest for your company and your bottom line.

Develop early on how typically you’ll link,either in individual,on the phone or online (through a video chat app like Skype,Google Hangouts or Facetime). Decide together if you’ll satisfy weekly,monthly or bimonthly. Untangling the time-sucking tedium of tax prep is often the number-one reason little businesses employ a firm for outsourced accounting in the very first location.

Likewise ask him or her if there are any new tax laws you should take advantage of to optimize write-offs. “Tax chances,such as the R&D credit,accelerated devaluation or panoply of state and local tax opportunities,including tax forgiveness and outright grants or refundable credits,can even be applied for as part of the tax return procedure,” Katz states.

To prevent the year-end rush,get your accounting professional included in assisting you gather all of the necessary accounting documents and information all throughout year. A competent accountant ought to get to know you and your organisation well enough to regularly keep you knowledgeable about– and quickly and appropriately responding to– a variety of factors that could effect your bottom line,for better or for even worse. They can usually do your payroll processing as well.

He or she should also be open to assisting you in weighing the financial implications of certain decisions,like whether to hire an independent professional or a full-time staff member,purchase or lease an office,or lease or rent a company cars and truck and far more. Your accounting professional should also work collaboratively with you in such a way that makes it simple for you to consider and understand which actions you need to take now and in the future,ideally without the normal complicated accounting jargon.

Questions to Ask Your AccountantQuestions to Ask Your Account 10 …

A certified accountant definitely can help small-business owners expand with time,that is if have the best groundwork in place with you,Katz says. To grow,you must begin with a monetary model that is “sincere and developed on a granular basis from the ground up.” Keep in mind to upgrade your intend on a regular monthly basis (or ask your accountant to) with actual outcomes.

Correctly projecting your service’s money flow is as important as producing an effective objective statement and measuring up to it. Tedious,comprehensive flow forecasts aren’t easy to wrangle,however that’s what you have an accounting professional for. Your accounting professional ought to be able to assist you establish an organized,reliable capital model that enables you to adjust your operations in methods that help you survive deficiencies,in addition to enhance receivables and handle payables.

Which is Better Granite or Quartz?Which is Better Granite or Quartz?

There are few design elements that spark heated debate and divide homeowners as much as granite and quartz. Don’t believe me? Tune into any show on HGTV and you’ll likely hear the prospective buyer/renter wax poetic about their preferred counter top material and shun the other vehemently. But is one really better than the other or is it merely a matter of aesthetics?

To help break down the granite vs. quartz quandary,we thought up five categories to help show the differences between both. By the end of this article,you can decide which one you prefer. Before we get into all of that though,exactly what is granite and quartz?

Granite is a very hard stone and 100 percent natural. It’s mined from quarries all around the world,cut down to a manageable size,then afterwards polished to a fine finish.

Quartz is slightly different because it is not 100 percent natural. Instead,countertops are produced using 95 percent ground natural quartz and 5 percent polymer resins.

Now that you know the basics,let’s see how they compare against one another.

1: Appearance
Granite

Granite comes in various colors and patterns due to the way it’s formed (cooling and strengthening of molten materials). Whether you’re looking for a subtle complement to your kitchen or a standout slab with unique mineral inclusions,there is an almost unlimited selection to select from and no two granite countertops are the same.

Quartz

Among the main reasons quartz has exploded in popularity is because of appearance. Quartz has the look of stone while also allowing property owners to customize the design. While granite offers many options in regards to appearance,you may have to search for the right piece that matches your color scheme. With quartz,the selection process is a lot easier.

2: Price
Granite

According to HomeAdviser.com,the average cost to purchase granite and have it installed can cost between $2,000 and $4,000. You can save money by purchasing the material from a wholesaler and doing a portion of the preliminary work yourself but the actual fabrication and installation of the countertops should be left to a professional.

Quartz

Depending upon the quality of quartz and style of edging,HomeAdvisor.com places the average cost to install quartz countertops between $1,500 and $5,500. You can do some of the preliminary work to save money,but because engineered quartz is heavier than other stone surfaces,a professional installer needs to make sure the space is structurally sound.

3: Environmentally-Friendly
Granite

The only way granite ends up in your kitchen is if it’s quarried which uses a lot of energy. If you select a high-end slab from Italy,for example,there will be considerable transportation involved. Try using indigenous stone when possible or visit salvage shops for pieces that can be cut to fit your needs.

Quartz

Since quartz is engineered,it can be more environmentally-friendly than granite if you use regionally manufactured stone and local fabricators. This cuts down on the distance the material needs to be transported.

4: Maintenance
Granite

Granite countertops should be cleaned daily with soap and water or a mild household cleaner. Some oils and acids can stain so do your homework first to avoid stains. To ensure the longevity of your investment,consider having your countertops resealed once a year.

Quartz

Like granite,you’ll wish to clean any spills on quartz countertops with soap and water or a household cleaner,but that’s about it in terms of maintenance. The solid surface means that there is no need to have your countertops resealed.

5: Durability
Granite

Granite is a durable material that’s resistant to heat and many other kitchen elements. Due to its porous nature though,there can be some staining if spilled liquids are left sitting and damage can be done if your counter receives a high impact blow.
Quartz

Quartz is actually harder than granite and thus,more durable. In point of fact,quartz is nearly indestructible,and because it isn’t porous like granite,it’s easy to keep your countertops relatively bacteria-free. Be careful with cooking pans though: Quartz can be damaged by excessive heat,so use heating pads at all times.
If you ‘d like to explore the differences yourself,contact Peakstone Granite at (336) 324-2875 or visit them at http://PeakStoneGraniteMarble.com